To raise an edge. No one company has the capability to build edge in the same way no one company can build the internet. If it takes many companies it requires common language, common understanding, collaboration.
Rather than each company trying to shout their way to domination the purpose of Seamster is to unite market leaders, present and future, across all ecosystem parts, to build one understanding that then accelerates business for all. How is business accelerated? By removing confusion and bullshit, and by capturing best practice with known results.
To repeat, no one company wins edge alone. There is more than enough business for those that join and make it easier for decision-makers to make the best decisions they can. Business always happens faster and with better results, when more information is known and risk is reduced.